For most consumers what usually drives them to make a purchase is the need to solve a problem. Whether this is a small problem like “I need to feed my.. read more

A lot of clients ask me “what makes a good blog post?” And it hasn’t always been an easy question to answer, because – if I’m honest – I never.. read more

Writing a blog post or marketing email doesn’t have to be daunting. Sometimes all it takes is one small idea and 30 minutes to write it. No doubt there will.. read more